About Maruti Swift Desire

Maruti Swift Desire

Maruti has launched its entry level sedan, Swift Desire in both petrol and diesel engines.Passenger car market leader Maruti launched its entry-level sedan, Swift DZire. The new car is set to redefine the market and stir excitement in the entry-level sedan segment. The Swift DZire, offers luxury feature options like integrated stereo, steering mounted audio controls, automatic climate control and power windows. It also comes with safety features like Dual Airbags, ABS and CBD, collapsible steering column and an i-CATS car security system. The Swift DZire is the seventh model Maruti Suzuki has launched in the last three years in the Indian market. Under the new product strategy, the company is looking at large number of customers owning compact cars and with growing incomes and better lifestyle their appetite to upgrade to a sedan. DZire is pitted against other entry level sedans, like Mahindra Renault Logan and Hyundai Accent and offers more style, features and performance. The petrol version of DZire comes with a 1.3 litre, 16 valve, ALTec -32 bit engine, offering a maximum 87 bhp at 6000 rpm. The diesel version comes with the 1.3 litre DDiS engine, offering a torque of 190 Nm at 2000 rpm. The car comes in seven colours: Arctic White, Silky Silver, Clear Beige, Midnight Black, Bright Red, Azure Gray and Sovereign Blue. Incidentally, this is the seventh model from Maruti in the last three years.

Unveiling the new car in Ahmedabad, Rajesh Uppal, Chief General Manager of MSIL said that though the Company has two cars in the mid size segment- SX4 and Swift Desire, both are targeted at different types of customers. SX4 is targeted t the upper mid size segment, the Swift Desire is focused at customers wanting to upgrade their segment.

Base model of petrol version starts from Rs4.50 lakh and for diesel from Rs.5.40 lakh.